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Memory Crisis: ASUS and MSI Stockpile DRAM as Prices Set to Rise Through 2027

DRAM prices are expected to remain high through 2027 due to a supply shock driven by AI data center demand. Major manufacturers like ASUS and MSI are aggressively stockpiling inventory on the spot market as supply constraints persist.

Memory Crisis: ASUS and MSI Stockpile DRAM as Prices Set to Rise Through 2027

The DRAM memory industry is going through a major "supply shock." It has pushed manufacturers to stockpile inventory and enter a phase of panic buying. According to a report from DigiTimes, major PC makers such as ASUS and MSI have been "buying aggressively on the spot market" for consumer memory.

The surge in DRAM demand comes mainly from the construction of massive data centers for artificial intelligence (AI). It signals that the memory shortage is expected to last until at least 2027, keeping RAM prices high for a long time.

The DRAM Memory Crisis: Supply Running Dry Until 2027

The DRAM segment appears to have seen a significant jump in demand, driven by the expansion of large AI data centers. As a result, both suppliers and customers are rushing to stockpile inventory ahead of the expected shortage. The fact that manufacturers like ASUS and MSI have had to buy in bulk on the spot market is a clear sign that official (contract) RAM supply has tightened to an alarming degree.

Memory crisis: ASUS and MSI stockpile DRAM as prices set to rise through 2027

Cloud Service Providers (CSPs) are actively trying to secure supply of RDIMM modules (server RAM), while demand for high-bandwidth memory (HBM) has hit new highs, driven by heavy demand for AI computing power. Notably, this trend is forecast to continue for several more quarters. That is far from good news for the consumer PC market, where companies must compete for component supply with the cloud giants.

In a recent report, we looked at how ASUS expects prices of consumer products to rise if the DRAM shortage drags on in the coming months. The reason is that inventory is said to last only "a few weeks," because the DRAM supply constraints were not anticipated. On top of that, many suppliers have simultaneously stopped issuing new quotations, adding to the chaos in the market.

The Root Causes of the Shortage and the Shift in RAM Production

It is important to note that one reason this shortage may last longer than expected is that the DRAM industry was already in a "downtrend" before the AI boom took off. As a result, major suppliers like Samsung and SK Hynix cut their DRAM production capacity to protect profits.

Now, with the sudden jump in demand, the supply chain is having to adjust to meet the additional production capacity required. That process has already taken at least a few months, and it is still struggling. For suppliers, this enormous demand is truly a big windfall.

But for ordinary consumers, it is more accurate to call the DRAM shortage a "nightmare," especially because it will affect the prices of related consumer devices. The shortage points to a difficult period for anyone planning to upgrade a PC in 2026 and 2027.

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Table of contents
  1. The DRAM Memory Crisis: Supply Running Dry Until 2027
  2. The Root Causes of the Shortage and the Shift in RAM Production